Creative Reasoning Model
Generate more viable solutions for open-ended business problems.
Multi-path explorationValue evaluationDynamic convergence
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AIfrom understandingto action to outcomes.
Tezign is a global leader in enterprise agentic AI, helping enterprises achieve Agentic Transformation. Our core technologies understand business, people, and the enterprise so AI can enter real operations, move work forward proactively and continuously, and keep evolving through action and feedback.
Agent is the means.Transformation is the product.
Make faster decisions, accomplish more high-value work, and scale what works across teams and the enterprise.
Products & Services
Enterprise AI must keep working. Professional AI must understand the work.
Products · For Professionals & Teams
Purpose-built AI productsfor professional work.
Built around real work, professional methods, and delivery standards, so AI does more than generate—it understands the task, supports judgment, and delivers usable outcomes.
01 / 04
Atypica
Turn complex business questions into research designs, combining multi-agent research and audience simulation to produce findings teams can interrogate and validate.
For Enterprise
Start with one business loop.Build intelligence the enterprise can own.
Bring AI into production and validate outcomes, then retain the methods, knowledge, and connections that work and expand them across more workflows and business units.
Tezign GEA
Enterprise Agentic AI SystemTezign GEA
Enterprise Agentic AI SystemBring agents into real business workflows, connecting enterprise context, people, data, and existing systems to advance outcomes proactively and continuously within governed boundaries—then retain what works as the enterprise’s own intelligence.
Consumer InsightProduct R&DMarketing GrowthDesign CreativeOrganization Development
Tezign Model Hub
Creative Reasoning · Multi-model OrchestrationTezign Model Hub
Creative Reasoning · Multi-model OrchestrationUse Creative Reasoning to explore multiple paths through complex business problems, then dynamically select and orchestrate models by task while governing quality, cost, access, and compliance.
Creative ReasoningMulti-model OrchestrationQuality & CostAccess & Compliance
Enterprise Services
Professional Service PortfolioEnterprise Services
Professional Service PortfolioBusiness strategy, forward-deployed teams, and domain specialists work together to solve real challenges in transformation delivery and content operations.
Agentic AI TransformationCreative ContentContent OperationsContent Growth
Models
Two models. Two worlds to understand.
One explores more possibilities for business. One understands human choice.
Subjective World Model
Understand how human feelings, cognition, and choices take shape.
ExpressionStoryCognitionBehavior
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Chosen by leading enterprises.Proven at global scale.
Global Scale
180+
Enterprise Customers
1,000,000+
Professional Users Worldwide
50+
Countries and Regions
60+
Fortune Global 500 and Fortune China 500 Customers
Technology
World's First
Proprietary Creative Reasoning Model
7+
Algorithm and Large-Model Filings
180+
AI Patents and Patent Applications
Scale data as of July 2026; technology-asset data as of 21 June 2026.
UNILEVERP&GL'OR?ALNESTL?MARSDANONEHENKELLEE KUM KEEADIDASPUMAUNDER ARMOURNEW BALANCEEST?E LAUDERSHISEIDODIORGUERLAINLVMHBOSCHCATERPILLARAPTARKOHLERUNITED IMAGINGBAYERNOVARTISSYNGENTAZOETISJOHNSON & JOHNSONPORSCHEAUDISAIC MOTORGREAT WALL MOTORGEELY AUTOSMARTANT GROUPCICCALIBABATENCENTBYTEDANCEMEITUANLENOVOTCLANKER INNOVATIONSMCDONALD'SSTARBUCKS
Move every industry forward with AI.
Understand how an enterprise operates—and the people it serves. Tezign combines industry experience with products, AI technology, and professional services to address the business problems that matter most, bring solutions into real operations, and keep validating outcomes.
Consumer & Retail
Automotive & Manufacturing
Healthcare & MedTech
Internet & Tech
More Industries
Latest
Media & Press2026-08-21
Tezign Selected as a Demonstration Scenario for "AI + Manufacturing" by the Shanghai Municipal Commission of Economy and Informatization, Empowering the Manufacturing Industry with AI Insights
Under the guidance of the Shanghai Municipal Commission of Economy and Informatization, Tezign Technology has been selected as one of the first batch of "AI + Manufacturing" demonstration enterprises, exploring the path for digital and intelligent upgrades in the manufacturing industry through the "AI Insights" scenario, participating in the formulation of industry scenario guidelines, and receiving official recognition and government endorsement.
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Media & Press2026-08-21
Self-developed Creative Reasoning Model awarded in Xuhui District, Shanghai, selected for the "Mosu Shencheng" model service provider whitelist
The self-developed Creative Reasoning Model by Tezign has received a special award from Xuhui District and has been included in the "Mosu Shencheng" model service provider whitelist by the Shanghai Municipal Commission of Economy and Informatization. This model is the first domestic divergent reasoning record model, driving the GEA architecture, and has served over 180 enterprises, receiving dual recognition in technology and compliance.
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Media & Press2026-08-12
Xinmin Evening News | Subjective World Model Allows AI to 'Understand Human Hearts'
Existing large models excel at language prediction but struggle to understand 'human hearts'. The Subjective World Model (SWM) aims at behavior prediction, modeling people's true preferences and contradictions through four layers of data: expression, narrative, cognition, and behavior, achieving a leap from 'Q&A' to 'empathetic understanding', providing a new paradigm for AI to comprehend human decision-making.
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Media & Press2026-08-05
Tezign Technology Selected for 2026 'China AGI Innovation Impact Institutions TOP 30'
Tezign has been selected for the Founder Park 2026 China AGI Innovation Impact TOP 30, leveraging its self-developed divergent reasoning model CRM to build the GEA platform, focusing on non-standardized business decisions for enterprises, and implementing solutions for numerous leading companies, connecting the entire business chain of brands.
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Media & Press2026-07-22
QbitAI | Watch the WAIC Model 'Mind Reading'! It's on fire on site!
At WAIC, Tezign launched the Subjective World Model (SWM), a four-layer heterogeneous data modeling approach that captures consumers' true psychology. Unlike ordinary large models, it connects GEA enterprise agents to facilitate business implementation, with exclusive interview data building a core barrier.
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Media & Press2026-07-22
Yicai｜Tezign Technology's Enterprise-Level Intelligent Agents Solve Long-Term Problems for Businesses, Self-Developed Subjective World Model Enables AI to Truly Understand Humans
Tezign made an appearance at WAIC, launching the GEA Enterprise Intelligent Agent Architecture and Subjective World Model, implemented in multiple leading companies, leveraging self-developed models to tackle long process business challenges.
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Media & Press2026-07-23
Tezign Technology's Enterprise-Level Intelligent Agent Sets a Benchmark, Winning the 2026 Extraordinary Award for Best Product and Case Award
Tezign GEA won the 2026 Extraordinary Award for Product and three case awards, implementing a four-layer architecture across multiple industries, serving numerous leading enterprises, with outstanding commercialization results.
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Media & Press2026-07-21
Huxiu Think Tank Services | The 'Involution' of Large Models Ends, the Second Half of Enterprise AI in the Subjective World Model
At WAIC, Tezign proposed the Subjective World Model (SWM), a four-layer architecture modeling the real decision logic of consumers, linking GEA enterprise intelligent agents to business operations, with exclusive in-depth interviews building high barriers, opening a new track for enterprise AI.
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Featured on CCTV
Media & Press2026-07-20
Fan Ling Visits CCTV Live Studio to Discuss AI Industry Development
On July 17, the first day of WAIC, Fan Ling, a professor at Tongji University, director of the Design Artificial Intelligence Laboratory, and founder of Tezign Technology, was invited to the CCTV News live studio to deeply analyze the development trends of the AI industry with the host.
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Media & Press2026-07-20
CCTV Channel 4 Reports on Tezign Technology, Focusing on the 'Subjective World Model' Capability
On July 20, CCTV Channel 4's 'China News' program highlighted Tezign Technology's Subjective World Model in a special report on WAIC 2026 and experienced the Atypica AI native user research platform built on this model.
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Media & Press2026-07-20
CCTV News Live Studio Visits Tezign, Experiencing an Enterprise-Level Agent that Can 'Work'
On July 20, in the CCTV News WAIC live studio, reporters visited the Tezign Technology booth. They focused on understanding Tezign's subjective world model and experienced the intelligent agent products built on this foundation.
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Media & Press2026-07-17
Fan Ling Invited to Guest on CCTV Live Broadcast: AI Should 'Understand People' Rather than 'Roll Parameters', Humans and AI Should Become Partners | Highlights from Day One of WAIC
The WAIC 2026 opens, with Tezign's Fan Ling guesting on CCTV live broadcast, advocating that AI focuses on understanding people rather than rolling parameters, promoting human-AI partnership; Tezign showcases its enterprise-level AI GEA, demonstrating scalable results across multiple industries.
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Media & Press2026-07-17
AI from 'Can Chat' to 'Can Do': Challenges and Opportunities for AI Implementation, and the Relationship Between AI and Humans ... Fan Ling @ CCTV Live Broadcast Full Record
In the WAIC CCTV interview, Fan Ling stated that AI has moved from 'can chat' to 'can do', analyzing the challenges of industry implementation using a 1:2:7 ratio, advocating that AI focuses on understanding humans and building a symbiotic relationship between humans and machines.
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